Tech-enabled Online Brand Protection
Online Brand Protection is more than just removing fakes. It’s a modern must-have for any online presence. Abion combines innovative technology with a unique platform and in-house expertise, handling everything from monitoring to enforcement.
Prevent brand damage and maintain growth with satisfied customers.
Shield customers from harmful counterfeits and scams to ensure their satisfaction and trust.
Proactively address counterfeiting to avoid losing revenue.
Abion delivers a complete package for all aspects of brand protection, helping us to focus on our core business. Their specialist competence enables us to constantly improve and secure our brand in the long term.
Head of Communications and Sustainability at Lyko
The technology, resources, and expertise to globally safeguard your brand
We don't just stop at recommendations – but also take proactive steps to swiftly protect your brand's digital and physical presence.
- A network of global experts for localised brand protection advice.
- Advanced technology platforms for monitoring, managing, and securing digital assets.
- Complete solution from one provider – everything from registration through to enforcement and litigation.
Why you need Online Brand Protection
Online Brand Protection is the combination of online brand monitoring and enforcement activities.
Different types of brand infringement
Online brand infringement specifically involves unauthorised and damaging activities on the internet. Here are some of the key examples of online brand infringement:
This involves the sale of counterfeit goods through online platforms, where unauthorised sellers replicate or imitate the company's products, often infringing on trademarks and copyrights.
Registering or using a brand's trademark that closely resemble a legitimate brand's domain to mislead users or profit from the brand's reputation.
Creating fake websites that imitate a legitimate brand's site to deceive consumers, for example to sell fake or non-existing products, often also involves cybersquatting.
Social Media Impersonation
Setting up fake profiles or accounts on social media platforms to mislead or engage in fraudulent activities.
Sending deceptive emails that appear to be from a legitimate brand to trick recipients into providing sensitive information.
of all imports in 2019 into the EU consisted of fake goods.
of Europeans have wondered whether something they’ve bought is genuine or a counterfeit.
of Europeans report that they have been misled into buying counterfeits.
How counterfeits affect your customers
Imagine your customers searching for their desired product online. They type the product into a search engine and a number of counterfeit items on copycat websites are shown in the search results. As they all look so convincing, the customer clicks on one and unwittingly buys a fake, trusting they're authentic.
These infringing products often lead to a bad customer experience, affecting not only your brand, but also your company's reputation and profits.
Where is your brand exposed?
APP & NFT
We sell our products online
We have an active social media presence
We have issues with unauthorised resellers on various platforms
Our brand elements are used incorrectly or inappropriately by others
Our business depends significantly on our app
We have issues with social media ads infringing on our trademarks and copyrights
We have issues with unauthorised use of our content by other parties
How we work
Taking care of the whole process
The foundation of Online Brand Protection
Based on your needs, add the following services
Benefits of Online Brand Protection with Abion
- Our legal and domain name experts cover all of your brand protection needs, from registering to monitoring and enforcement
- Manage all your IP Rights on our platform, no need for multiple vendors and solutions
- No middle-men, all service from one provider
Get started with a consultation
We help you protecting your brand - contact us today